Privacy policy
Block Design US Store is committed to protecting the privacy of all our customers and contacts, including newsletter subscribers, retail customers, wholesale customers, and those who have purchased via a third party where we dispatch on their behalf.
Block Design US Store operates this website and related services (the “Services”), powered by Shopify. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase using the Services, or otherwise communicate with us.
Where we refer to ‘we’, ‘us’ or ‘Block’, we mean Block Design, of The Forge, Newport, St Germans, Cornwall, PL12 5NX, UK. We are the data controller and are responsible for the ways in which your personal data is collected and stored, in line with the latest data protection legislation.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
1. Personal Information We Collect
When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. We may collect or process the following categories of personal information, depending on how you interact with the Services:
• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, form of payment, and payment confirmation. We do not hold any payment details directly — payments are processed via secure, encrypted portals.
• Account information including your username, password, security questions, preferences and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
• Communications with us including information you include when sending a customer support inquiry.
• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services, such as how and when you interact with or navigate the Services.
2. Sources of Personal Information
We may collect personal information from the following sources:
• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
• Automatically through the Services, including from your device when you use our products or services or visit our website, and through the use of cookies and similar technologies.
• From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
• From our partners or other third parties.
3. How We Use Your Personal Information
Processing your transactions
When you purchase from us, we collect the personal information you give us — such as your name, address, phone number and email address — for the purpose of processing your order. Some of these details are shared via a password-protected third-party courier system for the purpose of delivering your items to you. We also store your contact details within our password-protected website system, which are archived annually.
Providing and improving the Services
We use your personal information to process payments, fulfill orders, remember your preferences, send account-related notifications, process purchases and returns, manage your account, arrange shipping, facilitate returns and exchanges, enable product reviews, and create a customized shopping experience including product recommendations.
Marketing and communications
When you have purchased from us, signed up for our newsletter, given us your details at a trade show or press event, or communicated with us via social media, we will use your details to keep you informed of news and offers via our third-party email system (Omnisend). We may also send marketing communications by email, text message or postal mail, and show you online advertisements based on your activity on the Services.
Please note that we do not in any circumstances share your contact details and other personal data with other companies for marketing purposes, unless we have obtained your specific consent to do so.
At any point, you may opt out of marketing communications via the ‘unsubscribe’ link at the bottom of any email, or by contacting us directly at hello@blockdesign.co
Security and fraud prevention
We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect and investigate possible fraudulent or illegal activity, protect public safety, and secure our services. We highly recommend that you do not share your username, password or other access details with anyone else.
Legal obligations
We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to participate in litigation, and to enforce or investigate potential violations of our terms or policies.
4. How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, including:
• With Shopify, vendors, and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping).
• With business and marketing partners to provide marketing services and advertising. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have the right to opt out of sharing for targeted advertising — you can exercise this right here.
• When you direct or consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with legal obligations, to enforce applicable terms of service, or to protect or defend the Services, our rights, and the rights of our users or others.
5. Cookies
We use cookies to give you the best possible experience and to deliver advertising tailored to you. Our site uses cookies that might store personal information. Please note that some cookies cannot be removed as these are necessary for the site to function.
Performance and Analytical Cookies
These cookies help us measure and analyse how customers use the website. This tracking is anonymised and information is never shared with third parties or used for marketing and advertising.
External Third Party Marketing Cookies
These cookies are used to improve the relevancy of advertising campaigns you receive. We do not share this information with third parties or use it in any other way than to measure the effectiveness of our advertising.
Social Sharing Cookies
These cookies are used when you share information using a social media sharing button or ‘like’ button on our site, or you link your account or engage with our content on or through a social networking platform.
Hotjar Analytics
We use Hotjar to better understand our users’ needs and optimize the experience on our website. Hotjar uses cookies and other technologies to collect data on our users’ behaviour and their devices (including anonymized IP addresses, device screen size, device type, browser information, geographic location at country level, and preferred language). This information is stored in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user.
You can opt out of Hotjar tracking at any time by visiting Hotjar’s opt-out page.
Other than the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device. To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/
6. Our Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside.
To help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data from your interactions with our store, along with other merchants and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes.
To learn more about how Shopify uses your personal information and your rights, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.
7. Third-Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Our inclusion of such links does not imply any endorsement of the content on such platforms or of their owners or operators.
Privacy policies of our third-party providers:
Shopify Consumer Privacy Policy
8. Children’s Data
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, please contact us using the details below to request that it be deleted.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.
9. Security and Retention of Your Information
Please be aware that no security measures are perfect or impenetrable. We cannot guarantee “perfect security,” and we recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.
How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies. Contact details are archived annually within our password-protected website system.
10. Your Rights and Choices
Depending on where you live, you may have some or all of the following rights in relation to your personal information. These rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.
• Right to Access / Know: You may request access to personal information that we hold about you.
• Right to Delete: You may request that we delete personal information we maintain about you.
• Right to Correct: You may request that we correct inaccurate personal information we maintain about you.
• Right of Portability: You may request a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Right to Opt Out of Sale or Sharing for Targeted Advertising: Depending on where you reside, you may have the right to opt out of the “sale” or “share” of your personal information, or out of the processing of your personal information for targeted advertising purposes. You can exercise this right here. If you visit our website with the Global Privacy Control opt-out preference signal enabled, we will automatically treat this as a request to opt out for the device and browser you use to visit the website.
• Managing Communication Preferences: You may opt out of receiving promotional emails at any time by using the unsubscribe option in our emails. If you opt out, we may still send you non-promotional emails, such as those about your account or orders.
You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. We may need to verify your identity before processing your requests. In accordance with applicable laws, you may designate an authorised agent to make requests on your behalf. We will respond in a timely manner as required under applicable law.
We will not discriminate against you for exercising any of these rights.
If you wish to request what personal data we hold about you, please contact us and we will respond within 72 working hours.
11. International Transfers
Please note that we may transfer, store and process your personal information outside the country you live in, including to the United Kingdom and other countries where our service providers operate.
If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms like the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law. This Privacy Policy is regularly reviewed in accordance with current legislation.
13. Complaints
If you have complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority.
14. Contact Us
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please get in touch:
• Email: tara@blockdesign.co.uk or hello@blockdesign.co
• Phone: +44 (0) 1503 230 003
Post: Block Design, The Forge, Newport, St Germans, Cornwall, PL12 5NX, United Kingdom, GB